How to Choose a Valid Email Checker

Email verification tools help marketers keep their email lists clean and free of invalid addresses. This is critical because mailing to bad emails causes a negative impact on your sender reputation with mailbox providers and may cause more of your messages to end up in spam folders or remain unread by recipients. In addition, bad addresses can also cost you money in data storage fees at your ESP or marketing platform and in the costs of your ad campaigns that do not reach your target audience.

Valid Email Checker: Tools for Accurate Verification

When choosing a valid email checker, look for one that performs various validation methods. A good tool will perform syntax checks, domain validation and mailbox ping tests to ensure that the address is real, not fake, has a proper format, is capable of receiving emails and is active.

Moreover, look for an email checker that can identify common typing mistakes or misspellings in an email address. This can save you a lot of money and hassle in the long run, as these errors could cause emails to bounce or get directed to the catch-all inbox, where they will be ignored by employees.

Finally, a good valid email checker should be able to detect spam traps, abuse emails, and disposable emails, which are real-looking but fake email addresses used by mailbox providers and anti-spam groups to catch phishers. These emails look legitimate but are actually not valid and will lead to a high number of bounces, lost opportunities and missed revenue.